DIGITAL TRANSFORMATION LEADERSHIP
Digital Transformation is the transformation for revamping the operating strategy or digital strategy, objectives, models, culture, operations, products, services, marketing approach, etc., with digital technologies. Often Digital Transformations look different for every company. Simply defined, digital transformation is the integration of digital technology into all areas of a business resulting in fundamental changes to how businesses operate and or how they deliver value to customers. Other considerations are that it’s a cultural change that requires organizations to continually challenge the status quo, experiment often, and get comfortable with failure. This sometimes means walking away from long-standing business processes that companies were built upon in favor of relatively new practices that are still being defined.
Businesses don’t transform by choice because it is expensive and risky. Businesses go through transformation when they have failed to evolve.
– Howard King, in a contributed article for The Guardian
CEOs increasingly want their CIOs to help generate revenue for their organizations. IT organizations are to focus on how to make money rather than just how to save money. Companies are no longer building software or running IT for cost savings and operations, but rather IT has become the primary driver of business innovation. Although IT will play an important role in driving digital transformation strategy, the work of implementing and adapting to the massive changes that go along with digital transformation falls to everyone. For this reason, digital transformation is a people issue. And in doing so, CIOs must lean on trusted resources for program management, consulting and services to navigate through the choppy waters that lie ahead.
An important element of digital transformation is, of course, technology. But often, it’s more about shedding outdated processes and legacy technology than it is about adopting new tech. The prevalence of legacy technology hinders CIOs’ ability to successfully embark on a digital transformation strategy. If businesses want to evolve with the rapid pace of digital change today, they must work to increase efficiency with technology wherever possible. Digital transformations are a massive undertaking, especially for larger, established companies. When done right, it will produce a business that is more aligned with customer demands and resilient in the fast-moving digital future. This is how Platinum PMO can help you.
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